Adapting Offline Fundraising to Online Platforms
Designing an online donation platform for the Latvian medical clown organization, Dr. Klauns, presented the challenge of transitioning from offline donations to establishing a robust online fundraising system, especially during the COVID-19 pandemic.
Enhancing Financial Sustainability and Outreach for Dr. Klauns
The goal was to create an effective online donation platform and charity marketplace to increase fundraising opportunities for Dr. Klauns. This involved developing a user-friendly donation page and an online Christmas marketplace to supplement offline donations, thereby diversifying the organization's revenue streams.
Revolutionizing Fundraising and Outreach Efforts
By implementing the online donation platform and charity marketplace, Dr. Klauns experienced a significant increase in online donations, reducing reliance on offline contributions. The introduction of a regular monthly donation subscription and donation counter provided transparency and encouraged ongoing support from donors, resulting in a substantial portion of the organization's income originating from online sources. This shift enabled Dr. Klauns to expand its reach and sustain its medical clowning work in children's hospitals across Latvia, ultimately enhancing its impact on the community.